Search Engine Marketing

4 years experience designing Keyword Bid Optimization Algorithms with various strategies including...

Development of keyword search optimization algorithms

Brand Awareness – Rank Optimization

Click/Cost Optimization - ensures you receive the maximum number of visitors to your website at the least possible cost per click

Dennis was responsible for the design of the primary “search engine marketing keyword bid price optimization algorithms” (to give them their full name).

The latest Optimization algorithms are based on highly reactive mathematical algorithms developed by Dennis after extensive research into the relationships between the hitherto unrelated SEM metrics including Impressions, Rank, Clicks, Cost Per Click, Click Through Rate, Spend, etc.

These algorithms provide the ability to predict the value of all SEM metrics for a keyword for tomorrow, from the corresponding values of these metrics for yesterday.